How old is your audience? What are their online video viewing habits? Why do they spend more time on one social network instead of another? When is the best time of day to engage with your audience? These are just a few questions we need answers to when developing our client's social media media strategies.
The better we know an audience, the better results our social strategies achieve. Successful creative development and execution is mainly dependent on identifying and understanding the correct audience. By identifying the correct target audience, it helps us deliver our client's brand message; how, when and where it will resonate best. Whether it's a local restaurant or a nationwide chain of supermarkets, the social strategies we develop achieve our client's objectives.