Client Objectives: Using Facebook marketing, create awareness and drive traffic to website for special 50th anniversary wedding package offer.
Campaign Strategy: Create Facebook ad carousel campaign that features special 50th anniversary wedding package offer. Target women, 25 - 50 yrs old, living within a 15 mile radius and who have shown an interest in weddings, wedding planning and other bridal interests.
Results: At the conclusion of the 30 day campaign, the content reached over 26K targeted users, drove 1.9K users to the website and 3 weddings were booked. ($100 per wedding booked).